Company To Refund Consumers $3.5M Because Cactus Juice Isn't “Inflammation ...

The Federal Trade Commission announced Tuesday that dietary supplement company TriVita, Inc., the marketer of the drink Nopalea, has agreed to provide $3.5 million in customer refunds to settle charges that its ads deceived consumers with unsupported claims that the drink would treat a variety of health issues.

According to the FTC complaint, advertisements for the 32-ounce bottles of “prickly pear” fruit drink, which sold for up to $39.99 plus shipping and handling, tout the product as “inflammation relief without a prescription.”

Infomercials hawking the product included endorsements by former model Cheryl Tiegs and marketed the drink as an “anti-inflammatory wellness drink” that relieves pain, reduces and relieves joint and muscle swelling, improves breathing and alleviates respiratory problems, and relieves skin conditions.

Nopalea Juice - TriVita Sonoran Bloom

With NOPALEA, you can tap into a very rare class of antioxidants called betalaines, which develop in the fruit Nopal. They can power your life by helping to protect against premature aging, disease causes inflammation control, promote optimal health cellular and cleanse your body of toxins. NOPALEA offers scientifically proven health benefits with more than 100 + scientific studies that show that this unique class of antioxidants can do. NOPALEA is your health in a bottle. "From the desert to your home, NOPALEA holds the wonders of a fruit used for centuries by the ancient peoples of their lands.

500000 consumers get cactus juice refunds

  1. The Federal Trade Commission announced Tuesday that dietary supplement company TriVita, Inc., the marketer of the drink Nopalea, has agreed to provide $3.5 million in customer refunds to settle charges that its ads deceived consumers with unsupported 
  2. The drink, Nopalea, made from Nopal cactus ("prickly pear") and sold for up to $40 a bottle (plus shipping), was said to remedy a variety of problems. Among the claims: It could relieve pain, reduce swelling of joints and muscles, improve breathing
  3. Law360, New York (April 17, 2015, 4:22 PM ET) -- A year after the Federal Trade Commission fined supplement maker TriVita Inc. $3.5 million for making unsupported health claims about its Nopalea cactus juice drink, a federal appeals court on Friday
  4. Back in the day, about the only people who even thought about drinking cactus juice were prospectors and pioneers who'd gotten lost in the desert. But times have changed and now you can order a whopping four-pack of 32-ounce bottles of Nopalea cactus 
  5. If you watch television late at night, you've probably seen the infomercial for Nopalea (pronounced no-pah-lay-uh). Until I saw it myself recently, I had never heard of Nopalea. The claims were striking, and I imagine that most people living with